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Want to know the most fundamental step you can take to nearly guarantee that your school fundraisers will be successful? Of course you do! The one thing that has proven itself far and away the most valuable step in raising money is to develop a detailed plan for your fund raiser. Planning your school fundraisers can prevent a lot of headaches and for many schools leads to substantially higher sales.
The first step in planning your school fund raiser is to determine that are actually going to raise money. School fundraising is pretty much a fact of life for most schools with at least one program being done every year. But the schools that stop for a minute and think about the reasons they are raising money and put those ideas and their goals on paper tend to raise more money. Why? It is because setting goals and having a specific purpose behind your efforts is an immensely powerful motivation tool. So step 1 is setting your goals and vocalizing the reason for your fund raiser.
The next step in planning a school fund raising program is to decide when you want to raise money and what kind of school fundraising ideas you want to use. Most schools will do at least one program during the fall and if it falls short of their overall goal will raise money again during the spring.
Seasonality can play a big part in what kinds of student fundraising ideas you use. For example, gift items like our delicious coffees and teas or our recycled paper holiday cards sell extremely well during the late fall months of October-December while things like flower bulbs do much better during the spring time. Picking a seasonally appropriate program will give your school a heads up on other schools that just sell cookie dough every time they need to raise money.
You will also want to plan how to market your school fundraiser. Marketing doesn’t apply to just your customers either because raising awareness among your students and their parents is vital to your success. You will want to plan some school fundraiser events where you pass out the brochures or products and make sure everyone knows exactly why you are raising money and how much they need to sell for you to meet your goal. A lot of schools will also utilize our free fundraising thermometer to keep participants up to date on their progress.
For more help on planning your school fundraiser please feel free to call us at 877-448-9746. We have helped hundreds of schools plan their fund raisers and are more than happy to help you in any way we can.
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